Many sports facilities memberships are expensive and people rarely utilize them. People often like to visit with the ease of their convenience and also along with a friend, partner, or within a group.

Design an app that should help users with finding a sports facility, or training centers, an activity to participate in, book a slot or class, and sports buddy/partner, or a team that’s open to new players.

Step 1 & 2 : Empathise with User & Define

As the first step, I started with qualitative research and try to collect the information. I shortlisted some of my friends and colleague who are sports lover and play some sports outdoor/indoor in regular basis.

These are the inputs that I collected from the user interviews with 7 shortlisted potential users

Key Quotes directly from user:

• “There are very few good sports club/complex in city. If any those are limited. Not for all”
• “When we want to play, we plan week or month before. Its difficult to collect all at one time”
• “Membership is expensive and not useful ”
• “ Want to play some games but dont know how & where."
• “ Play game in our society club house or choose friend's place".

After the getting all the information, I did Affinity mapping to categorised the inputs to get the insights.